Regional manager Hauke Jagau (2nd from left) celebrates with business associates Fritz Kelle (VSM), Marianne Neuendorff (Bahlsen), Torsten Wagner, Carsten Kuhlgatz (Hüttenes-Albertus), Martin Kind, Dr. Andreas Sennheiser und Dr. Andreas Jäger (front left).

 

 

 

Start for "initiative. marktführer. hannover."

 

 

Several companies from Region Hanover have joined forces under the agency of "initiative. marktführer. hannover." The goal of the network is to meet demographic change and the shortage of skilled workers together to open new paths in the regional and supraregional acquisition of qualified students and skilled personnel.The founders of this initiative include the companies Bahlsen, Hüttenes-Albertus Chemische Werke, Jaeger Group of Companies, KIND Hörgeräte, Sennheiser electronic, WAGNER Group, VSM Vereinigte Schmirgel- und Maschinen-Fabriken.These seven companies are only the beginning. The network will grow. Companies which may associate themselves are those with:- a global market or position of market leadership- their own research department or product development with international relevance- and headquarters or a company unit in Region Hanover.The initiator and strategic partner of this network is the employment promotion of Region Hanover which consistent with its engagement to counteract the shortage of skilled workers in the Hanover region, has assumed a leading role in promoting foundation of the network. The General Employer's Association for Hanover and Environment (AGV) could be won as an additional partner and provided significant support to this association especially during its foundation phase.

  

 

ZUKUNFTINC. Network – Supraregional Promotion for Hanover

 
The outward face of the initiative is the trademark ZUKUNFTINC., through which the companies engage in unified promotion throughout Germany. In addition to the joint Internet portal

www.zukunft-inc.de

which consolidates job offerings, news and activities from all the companies, trade fair exhibits and advertising campaigns at ten additional universities during the 2011 summer semester are planned. Also in this year, presence in social networks à la Facebook & Co. should begin. One primary focus will be the targeted approach to students. In this regard, the initiative offers special offerings such as application training and career information. In cooperation with the Career Service of the University of Applied Sciences and Leibniz University Hanover, practice-oriented workshops and lecture series are in preparation for students who will also start this year, in order to familiarize the students with this network.

 

 

Statements

Network model offers companies advantages and synergies

"Through formation of the network "initiative. marktführer. hannover.", we will reach mutual goals we would not have achieved as individual medium-sized companies. Because of its joint activities, the initiative is a chance for us to achieve a positive supraregional interest among a target group that is relevant to us, even with limited resources," states Dr. Ing. Andreas Jäger, a manager of the Jaeger Group of Companies.

"The network is an exceptionally attractive platform for students and skilled personnel – and therefore, for potential future Bahlsen employees. Through only one interface, it offers far-reaching information as well as job and education offerings from the participating market-leading companies. Schools and universities also profit from this; ZUKUNFTINC. facilitates uncomplicated, direct contact to businesses and so to potential cooperation partners and employers," says Werner M. Bahlsen, chairman of Bahlsen GmbH & Co. KG company management.

"We want to be perceived as innovation and market leader and keep the best within the region and of course, to draw new bright minds to Hanover. This way, we strengthen our competitiveness on a sustained basis and further, profile Hanover as an innovative and attractive business location," says Dipl.-Ing. Torsten Wagner, managing director and shareholder of the WAGNER Group.

Alongside attractive career perspectives, the image of a location has been and remains an essential criterion in the selections by future employers. Thus, ZUKUNFTINC. – initiative. marktführer. hannover.“ supports the mission statement process of the capital and Region Hanover and understands the network initiative as an active contribution to the positive Hanover image.

Please find some more information about "Zukunft Inc." in our trailer and the brochure: